The way the company works is guided by a number of principles:
Building a sustainable company that does good: good for the people it serves, its staff and the wider community
Enabling those traditionally disadvantaged to be empowered to live fulfilling lives
Ensuring staff feel part of something positive, worthwhile, satisfying and fulfilling
Ensuring our customers are valued as individuals, respected as equals, feel safe, supported and uplifted by what we do. That every interaction we have with a customer enhances their life no matter how small or big that might be
Ensuring our growth as a company provides opportunity for us to do more good for more people
Ensuring staff have the tools, the learning and the development to be the best version of themselves. That they know we nurture talent and opportunities are offered so where desired staff can build a fulfilling career
Policies and procedures and systems empower staff and customers, encouraging responsibility, quality and safeguarding the well-being of all.